Where Counterculture Meets Creativity
STNR.TV Network Partnership Handbook
Welcome to the STNR.TV Network
STNR.TV is the flagship platform and connective spine of a much larger creator-first media network built for cannabis culture, counterculture, and the communities shaping what comes next. While STNR operates across multiple initiatives, STNR.TV is the unifying brand, distribution layer, and public-facing network through which creators, partners, and audiences engage.
This handbook governs partnerships across the entire STNR.TV Network — including streaming, publishing, events, live activations, original IP, and future platform extensions — not just the portal itself.
What the STNR.TV Network Is (and Isn’t)
The STNR.TV Network is:
- A multi-vertical streaming and media network
- A creator-first business ecosystem
- A publishing, production, and distribution engine
- A live events and experiential platform
- A compliant advertising and sponsorship environment
- A long-term IP and brand incubation system
The STNR.TV Network is not:
- A single show or channel
- A social media replacement
- A talent farm owned by advertisers
- A short-term hype machine
- A traditional agency extracting creator value
STNR.TV is built to last, scale, and adapt.
The STNR.TV Ecosystem
The STNR.TV Network is composed of interconnected systems that operate under one umbrella:
- STNR.TV Streaming Platform: OTT, VOD, and scheduled programming
- STNR.TV Portal: Creator, partner, and submission operations hub
- STNRWRLD: Community and forum layer within the STNR.TV Portal
- Publishing & Submissions: Intake, review, approval, and scheduling
- Partner Lounge & Exchanges: Business-facing spaces for sponsorships, advertising, and partnerships
- Live Events & Activations: Leagues, concerts, competitions, showcases, and experiential programming
- STNR.TV Originals & Franchises: Network-owned and creator-led IP
Participation in one area does not require participation in all areas.
Vertical-First by Design
STNR.TV operates as a multi-vertical network, allowing creators and partners to align with specific content categories rather than being forced into a single brand voice.
Current STNR.TV verticals include:
- STNR.TV Originals
- The Stoned Variety Hour
- Hazy Shopping Network
- Herbal Sports Network
- THC Theater (Classic & Vintage TV and Movies)
- HEALTHCARE (Spirit, Mind, and Body)
- 420 Comedy Factory
- SeshSounds Radio
- ChronicCuisine
- Consumption News Network
- ArtSesh(Interactive VOD Art and Craft Classes)
Verticals may evolve, merge, or expand as the network grows.
Who We Partner With
STNR.TV partnerships are modular and performance-aligned.
Brand & Advertising Partners
- Cannabis brands and operators
- Ancillary and compliance-focused companies
- Lifestyle, wellness, and culture brands
- Non-cannabis brands aligned with our audience
- Advertisers seeking authentic integration
Creator & Production Partners
- Long-form and episodic creators
- Short-form creators expanding into OTT
- Podcasters transitioning into visual formats
- Event producers and hosts
- Educators, experts, and advocates
- Artists, performers, and niche communities
Strategic & Infrastructure Partners
- DSPs and media buyers
- Distribution and device platforms
- Technology and tooling providers
- Event venues and promoters
- Publishing, licensing, and IP partners
Advertising, Sponsorship & Compliance
STNR.TV is designed to operate compliantly first across all markets.
Core principles:
- No consumption in paid advertisements
- Clear separation between advertising and editorial content
- Transparent sponsorship disclosures
- Platform-level responsibility for compliance and geofencing via our in house DSP – adsesh
- Creator freedom within compliant editorial programming
Direct ad sales are prioritized. DSP relationships are selective and strategic.
Creator Content & Brand Integration
Creators working within the STNR.TV Network may:
- Acknowledge sponsors
- Integrate brand partners into shows
- Use products on-screen where legally permitted
- Build long-term brand relationships through programming
Creators may not:
- Deliver direct calls to purchase during consumption
- Act as unlicensed product endorsers
- Conceal paid relationships
STNR.TV provides guidance to keep creators protected.
Submissions, Review & Distribution
Submissions
Content may be submitted for:
- STNR.TV streaming and VOD
- Live events and activations
- Sponsored or branded programming
- Original IP and franchise development
Review
- Focused on quality, alignment, and compliance
- Collaborative and feedback-driven
- Exclusivity defaults to 30 days, unless otherwise contracted
Distribution
- Content may begin as VOD
- High-performing content may be promoted into paid rotations
- STNR.TV Originals and commissioned projects receive priority placement
Transparency & Network Governance
STNR.TV operates with a transparency-first philosophy:
- Submission status visibility
- Documented decisions
- Clear expectations and timelines
Structure increases with scale, not secrecy.
Revenue, Ownership & IP
STNR.TV is creator-first by design:
- Creators retain ownership of their IP unless otherwise agreed
- Revenue structures are disclosed clearly
- Growth is shared, not extracted
Our goal is sustainability, not churn.
Events, Experiences & the Physical World
STNR.TV extends beyond screens:
- Live competitions and leagues
- Concerts and performances
- Educational and cultural gatherings
- Long-term experiential concepts
Digital and physical programming are treated as equal pillars of the network.
The Long View
STNR.TV is infrastructure, not a moment.
We believe:
- Creators deserve ownership and longevity
- Brands deserve authentic alignment
- Audiences deserve trust
If you’re here, you’re helping build what comes after social.
Welcome to the STNR.TV Network.
General Information
Partnerships can be structured monthly, quarterly, or seasonally.
All partners receive final edited media clips for personal and marketing use.
STNR.TV distributes through Roku.
Creative production timelines vary by project; booking early guarantees placement.
Unless otherwise stated prices listed are monthly.